Minimum qualifications:
- Bachelor’s degree or equivalent practical experience.
- 2 years of experience in journalism, public relations, internal or executive communications, or a related field.
- Experience managing external communications, including public platforms and social media.
- Experience in crisis response or escalation management.
- Experience with internal communications up to the executive level.
Preferred qualifications:
- Knowledge of YouTube products and policies, YouTube creators and their communities, Internet culture, and an avid user of social media.
- Understanding of editorial and creative content development, storytelling techniques, and external communications trends and best practices.
- Ability to influence the momentum of incident response across multiple teams.
- Ability to analyze data, identify trends, and present key findings to improve future programs and strategies.
- Ability to act as a working incident manager in on-call rotations, over weekends, and adapt to rapidly changing priorities in the YouTube ecosystem.
- Excellent written and verbal communication skills.
About the job
As a Social Escalation Communications Manager, you will join a global team enabling 24×7 scaled communication and escalation coverage. You will publish timely communications across social media platforms, community forums, and YouTube channels. You will work across several teams including Public Relations (PR), Marketing, Trust and Safety, Legal, Product, and Engineering to resolve public support issues and escalation incidents.
You’ll manage sensitive priority incidents, which will involve real-time problem-solving, managing executive stakeholders, and driving decision-making with minimal supervision. In addition to core escalation coverage responsibilities, you will also drive continuous improvement of social communications, engagement strategies, and internal escalation protocols, such as improving the reactive communication experience for an assigned product area or developing preventative solutions to mitigate future escalations and high-profile events.
In this role, you will monitor and respond to critical escalations from social media platforms, working closely with Legal, PR, Trust and Safety, Product, and Engineering teams to craft external communications and resolve issues promptly. You’ll triage incidents efficiently and publish proactive communications across social media platforms, community forums, and YouTube channels, adhering to service level agreements and ensuring timeliness.
Responsibilities
- Manage a wide range of escalations including platform outages, technical issues, creator support requests, high-profile social media complaints, and executive concerns.
- Enable our social and community vendor operation by providing urgent guidance to agent teams, developing new processes to address emerging online conversation trends, and managing consults from agents.
- Be a subject matter expert on trending YouTube topics and related social media conversations, contributing valuable insights to weekly internal reports.
- Collaborate with cross-functional teams to align on communication strategies and stay ahead of escalation trends. Drive improvement by identifying opportunities for enhancing the user experience, external communications, and internal escalation protocols.
- Participate in an on-call rotation, acting as an Incident Manager during weekends and select holidays. Ensure proper staffing and coverage planning throughout the year.
Some Interview Questions & Answers:
Are you self-motivated?
Working from home requires a high level of self-motivation as well as independence. Some employers always want to go with employees who are good at managing their workload without having direct supervision. Discuss how you structure your workday, staying disciplined as well as resolving issues on your own. You may even add your remote work experience as it can help you to demonstrate your ability to work independently.
How do you handle large volumes of data?
When you deal with large amounts of data, efficiency and organization are regarded as key. Interviewers are required to know how you approach high-volume tasks irrespective of compromising accuracy. You should also describe any techniques you truly want to use to make your data organized. You should also break down tasks into manageable chunks or automate parts of the process to tackle large volumes quite efficiently.
Can you work independently?
This is next on the list. The fact cannot be ignored that working from home needs a high level of self-motivation as well as independence. Employers truly want to make sure that you can manage your workload irrespective of direct supervision. You should discuss how you structure your workday, stay disciplined, and resolve issues on your own. You should mention any experience you are working remotely since this can further demonstrate your ability to work independently.
How do you handle confidential information?
We all know that data entry jobs generally involve handling sensitive or confidential information. Employers require knowing that they can trust you to have this information completely secured. You should discuss your understanding of confidentiality protocols as well as how you have truly protected data in previous roles. If you have signed NDAs in the past, then you must add them as well.
Why do you want to work from home?
Yes, this question can also be asked. Employers probably ask this to gauge your motivation to hunt for a remote position. You should remain honest regarding your reasons whether it is about the flexibility, the convenience of working from home, or the ability to balance work having other responsibilities. You should express your enthusiasm regarding the opportunity to work in a way that goes with your lifestyle while contributing effectively to the company.
How do you stay organized?
Organization is also regarded as a key in the context of data entry roles especially when managing multiple tasks or projects. Employers truly want to understand methods for keeping your work organized. You should discuss tools or techniques you use to track progress, manage files as well, and ensure that everything is completely in order.
How do you communicate with a remote team?
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Generally, data entry probably seems like a solitary task, but communication with team members is still significant. Employers want to understand that you can effectively communicate in a remote work environment. You should also talk about how you stay in touch with colleagues and supervisors be it through email, chat, video calls, or project management tools.
How do you handle mistakes in your work?
Everyone makes mistakes but it is how you tackle them which matters. Employers want to understand that you are proactive regarding identifying as well as correcting errors. It is time to explain your approach to catching mistakes including reviewing your work, using software tools, or double-checking entries. Moreover, discuss how you respond if a mistake is discovered later on.
Can you describe your previous data entry experience?
It is generally one of the most common questions an interviewer asks. They want to understand your background as well as how well you probably go into the role. You should also be prepared to discuss any previous jobs where data entry was an important part of your responsibilities. You need to mention the types of data you worked with, the tools you used as well as how you ensured accuracy.
What is your typing speed as well as accuracy rate?
Data entry positions generally need quick and accurate typing. Employers typically hunt for candidates who can type at least 40-60 words per minute following a high degree of accuracy. In your answer, you need to remain honest regarding your typing speed as well as mention if you have taken any particular typing tests. If your speed is lower than the required one then you should express your willingness to improve.
How do you tackle repetitive tasks?
Data entry can truly be monotonous as well as employers require to know if you can stay focused as well as maintain accuracy over long periods. You need to explore how you should stay completely motivated and keep your concentration. You probably discuss strategies such as having regular short breaks and setting mini-goals or listening to music to stay completely engaged.
What software or tools are you proficient in?
Different companies go with different software for data entry tasks so interviewers will truly need to know what tools you are familiar with. Here, it needs to be mentioned that commonly used tools include Google Sheets, Microsoft Excel, and data management systems such as Salesforce. It needs to be mentioned that it highlights your proficiency in these programs and adds any sort of features you excel at including using formulas in Excel or organizing data in a CRM.
How do you ensure data accuracy?
Accuracy is significant in the context of data entry jobs. Here, it needs to be mentioned that mistakes can generally lead to important issues so employers are required to understand you have methods for ensuring your work is completely correct. You need to discuss your process to check your work including double-checking entries going with software tools to catch errors or cross-referencing data following the sources.
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