Health Writer, Commerce

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.

 

The Yahoo commerce team is looking for an experienced health writer to create shopping guides in the health and wellness space. In this role, you will create product reviews and best-of lists in the health category, focused on a 35+ to senior audience — think hearing aids, supplements, DNA testing kits, etc — across Yahoo and AOL.

 

The ideal candidate will have health writing experience with a proven track record of creating successful performance marketing content. You’ll be extremely detail oriented and follow and iterate on a health-specific vetting process, review / interview experts to compile best lists, along with testing products yourself and managing testing across a testing panel, when appropriate.

 

You’ll have a deep understanding of SEO, along with industry trends, and be passionate about crafting creative and engaging content that builds trust. This role is either fully remote or you can opt to work at one of our Yahoo offices across the US.

 

Responsibilities:

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  • Write, edit, and publish well-researched and sourced health-focused articles promptly
  • Work within the CMS to build and update content
  • Pitch ideas and packages that will be relevant to our users and mission
  • Create balanced editorial experiences that serve and respect our users
  • Stay abreast of evolving user interests
  • Utilize SEO best practices to optimize content for search engines and improve content performance.
  • Quickly pivot and adapt to both Yahoo and AOL’s  style and voice

 

Requirements:

  • 3-5 years experience in writing health-focused content
  • Ideally 2+ years of experience creating commerce content
  • Must be based in the United States
  • Exceptional copywriting and editing skills
  • Comfortable working within a CMS to build and update content
  • Willingness to work unconventional schedules, including some weekends and holidays around major tentpoles
  • Enjoy working in a fast-paced, goal-driven team environment

 

  • Strong analytical and organizational skills and an aptitude for attention to detail
  • Team-player mindset and willingness to pitch in on any project to help get the job done
  • Obsessed with reader experience, always looking to inform and engage our readers
  • Strong editorial judgment, knowledge of standards & style
  • A strong conversational writer/editor
  • Passion for keeping up with health and wellness trends and cutting-edge products and science

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